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Effects of online-review characteristics on agricultural products sales of fresh e-commerce: Evidence from the big data about mutton products on Taobao platform
Effects of online-review characteristics on agricultural products sales of fresh e-commerce: Evidence from the big data about mutton products on Taobao platform
- Journal of China Agricultural University Vol. 26, Issue 6, (2021)
DOI： 10.11841/j.issn.1007-4333.2021.06.21
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Related Author
Hao Huicheng
XIE Hepeng
ZHANG Zhuo
WANG Le
YANG Dan
WANG Ying
LIU Lingzhi
XIAO Bangming
Related Institution
College of Engineering,Northeast Agricultural University
College of Economics & Management/Hubei Rural Development Research Center, Huazhong Agricultural University
School of Economics and Management, Shaanxi University of Science & Technology
College of Resources and Environmental Sciences, Gansu Agricultural University
School of Management Engineering, Zhengzhou University
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